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Shadow_Bshwackr · Posted: Fri Nov 21, 2008 2:37 pm Post subject: New Strategy for MS?

It seems as if MS is considering some new strategy with the upcoming release of Widows 7. It's not surprising to me since players in the Operating System (OS) field has started to close the gap between all the OS' available for PC's. I'll let you read the article and then comment but I can see how this strategy could work depending on how MS does it. Given MS' background however and how they've continually 'hosed' the public with their "King of the Mountain" attitude, it leaves me with some trust issues. Wink

Here's the Quote:

- businesspundit.com- Robert Barr

The release of Windows 7 will be make or break for Steve Ballmer. It will be Steve who takes the accolades or the arrows for this launch.

Sure, Gates still hangs around the place like the crazy old uncle that stays too long at Thanksgiving, but Windows 7 is Steve’s baby. This is why he should do something completely unheard of at Microsoft. Something so outlandish, it borders on insanity.

Give Windows 7 away for free!

That’s right, give it away. Microsoft has spent the better part of ten years trying to fashion themselves after Google, while Google in turn has been zeroed in on Microsoft Office.

We are all aware that Google is the king of online advertising. Microsoft has wanted to compete in that space forever, which is why giving away Windows 7 makes so much sense. Let’s look at the numbers; Microsoft’s operating systems are on 90% of the world’s computers, or roughly one billion machines. That’s penetration on a massive scale. Even Google has to be impressed.

So give Windows 7 away for free as an ad-supported operating system using the Microsoft Ad Center network. That would mean Microsoft serves ads on a billion machines versus the twelve people that currently use MSN. Besides, free is an incredibly seductive word to IT departments, who just had their wishlists pushed back two years in the wake of the recent financial meltdown. Just in time for the launch of Windows 7!

Point being, Microsoft generated $17 billion in profits last year selling software the same way they have for 30 years. During that same time Google made $4 billion and has been developing an ad-centric operating system that will not only compete, but dominate if Microsoft doesn’t market software differently than they have in the past.

Is this model possible? Can Microsoft adopt an ad based operating system and make it work? Do you think it’s even up for discussion out in Redmond? The whole idea makes me think of the line from A Christmas Carol when Scrooge asks the ghost of Christmas future; “are these the shadows of the things that will be, or are they shadows of things that may be, only?”

The obvious questions that comes to my mind are the security and how 'bad or invasive' are the adds going to be?

Would you use this type of OS? Hmmm... I'm going to reserve judgment until I see an actual working version I think... Smile

For the whole article, CLICK HERE!

Kitform · Posted: Fri Nov 21, 2008 4:05 pm Post subject: Re: New Strategy for MS?

There's enough ads in other software and on the net, I don't want an OS that has ads, even if it's free.

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